Legal

Privacy Policy

Last updated: 13 March 2026

1. Who we are

Ricche Ltd ("we", "us", "our") is a company registered in England and Wales. We operate the website ricche.ai. We are committed to protecting your personal data and respecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. What data we collect

When you use our contact form, we collect the following personal data:

  • First name and last name
  • Email address
  • Organisation (optional)
  • Subject and message content

We also collect anonymous usage data through Vercel Analytics, which does not include personally identifiable information.

3. How we use your data

We use your personal data for the following purposes:

  • Responding to enquiries — to reply to messages submitted through our contact form
  • Research partnerships — to evaluate and discuss potential collaboration opportunities
  • Service improvement — anonymous analytics help us understand how visitors use our site

We do not use your data for marketing purposes, and we will never sell your data to third parties.

4. Legal basis for processing

We process your personal data on the basis of:

  • Consent — you provide explicit consent when submitting the contact form
  • Legitimate interest — to respond to your enquiry and maintain our business operations

5. How we store your data

Contact form submissions are processed by FormSubmit.co, a third-party form handling service. Data is transmitted securely via HTTPS and delivered to our business email. We do not store form submissions in a database.

We retain your enquiry data for up to 12 months from the date of submission, after which it is deleted from our email records unless an ongoing business relationship has been established.

6. Third-party services

We use the following third-party services:

  • FormSubmit.co — contact form processing (formsubmit.co)
  • Vercel — website hosting and anonymous analytics (vercel.com)

7. Your rights

Under the UK GDPR, you have the right to:

  • Access — request a copy of the personal data we hold about you
  • Rectification — request correction of inaccurate data
  • Erasure — request deletion of your personal data
  • Restriction — request we limit how we use your data
  • Objection — object to our processing of your data
  • Portability — request transfer of your data in a machine-readable format

To exercise any of these rights, please contact us at info@ricche.ai.

8. Cookies

Our website uses only a single localStorage entry (ricche-theme) to remember your light/dark mode preference. This is not a cookie and does not track you. We do not use advertising cookies or third-party tracking cookies.

9. Changes to this policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

10. Contact us

If you have any questions about this privacy policy or how we handle your data, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been handled improperly.